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A magazine lover on why magazines matter

Link – These are emotionally charged times for the magazine industry, a period of much hand-wringing over the future of the medium as it faces the threats of the internet and cable and lord knows whatever new challengers may arise. It’s also a time of self-examination, one in which the industry is examining not just the magazine’s effectiveness as an advertising medium but more and more its essential relationship with its readers. And that suits Rex Hammock just fine.

  • Hathaway-Sycamores’ Family Resource Center

    501(c)(3) Charity, Family Resource Center
    160 bilingual children per month ranging from a 1st to 6th grade reading level
    Los Angeles, CA, USA
    Needs: 160 magazines
    Magazines Requested: any nature magazines, any sports magazines, any leadership magazines, any education magazines, any travel magazines and any appropriate entertainment magazines.

  • CHEFS Homeless Job Training

    Homeless, Job Training
    40 men and women
    San Francisco, CA USA
    Needs: 40 Magazines
    Magazines Requested: Food Network magazine

  • Rocking the Boat

    501(c)(3) charity
    Bronx, NY
    Serving roughly 75 boys and girls (high school)
    Magazines Requested: Wooden Boat magazine, Fine Woodworking, Sail, National Geographic

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