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Whole Foods KinderHarvest launch is readied for International Literacy Day

To celebrate International Literacy Day, an event that occurs on September 8th each year, and the start of the new school year, the Whole Foods Markets in Princeton New Jersey and Brighton, near Boston Massachusetts, will join with MagazineLiteracy.org to kick-off the KinderHarvest magazine recycling drive for literacy. These Whole Foods Market locations are the first in the nation to rollout a KinderHarvest magazine recycling drive year-round for children and families learning to read. Wooden harvest bins will be placed in the stores to collect the recycled magazines from consumers, which will be given to at-risk children and families in nearby homeless and domestic violence shelters, and delivered to families in grocery bags at food pantries.

By collecting magazines from those who love to read them and sending them to new readers, the effort combines a concern for environmental issues with a concern for literacy that is resonating with consumers and business owners alike.

KinderHarvest, the first effort of its kind, is like food gleaning, a practice that is thousands of years old, where crops left in the field are gathered by humanitarians to feed hungry people. Except, this harvest gleans magazines that would have ended up at the curb to feed children and families hungry to read and succeed, recycling the magazines we all love to meet local literacy needs. KinderHarvest combines the three R’s of education with the three R’s of recycling to promote the three R’s of magazine literacy: Read, Rescue, and Reuse.

  • Nunavut Inuit Families

    Education Program
    1,500 children and adults
    Nunavut Territory, Canada
    Needs: 250 magazines and comics
    National Geographic Little Kids, National Geographic Readers Digest, Sports Illustrated, education and fishing magazines, and comics.

  • Santa Barbara School of Squash (SBSOS)

    501(c)(3) charity
    Santa Barbara, CA
    Serves: Students from 4th to 12th grade
    Needs: Magazines for 36 students year round
    Magazines Requested: Any magazines about nature, sports, education, travel, or wildlife

  • Senior Star Adult Medical Daycare

    Mentoring, Job Training, and Education
    100 people age 50 and older and 50 people age 21-40
    Ewing, NJ, USA
    Needs: 180 Magazines
    Magazines Requested: culinary skills magazines (30), home magazines (30), computer magazines (30), learning magazines (30), and entertainment magazines (50)

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