MagazineLiteracy.org

Join us to end illiteracy and poverty.

Leveraging technology is game changing for magazine literacy

We are just getting started in Second Life and the learning curve is definitely a challenge. We factor that in to our exploration of new technologies, but we also look to engage volunteers who have particular interests and skills – to flatten the curve. Managing this brings its own challenges, but the benefits far outweigh the costs.

We don’t know what we don’t know.

Our focus on innovation and looking for ways to leverage new social networking and web technology tools helps to increase awareness and engagement of stakeholders and to drive down costs. The opportunity to find hidden value in untapped veins drives our literacy progress forward. If the spaghetti sticks on the wall, we go deeper… if it slides off, we clean up the mess and cook another pot.

In this free social marketplace, we can find and engage untapped volunteer resources – individuals and businesses who have not yet been called on or motivated to act, without necessarily diverting them away from other important social priorities or our other work – untapped not because they are uninterested, but for lack of common interest at the finest level of detail.

We are often asked what relevance this magazine or that magazine will have in meeting child and family literacy needs. Some, like Highlights, or Ranger Rick, or Scientific American are obvious resources. But, how could a bowling magazine be of value or the trade magazine of the “American Pot Stickers Association?” It might just be that bowling magazine or that trade journal that can uniquely inspire the bond around a common interest between a mentor and a child learning to read.

So the risk of failure, and the possibility of diminishing returns aside, the chance to exercise any amount of previously untapped value trumps ignoring the possibilities.

  • Boys and Girls Club of Marion County

    501 (c)(3) Charity
    100 magazines
    Dunnellon, FL, USA
    Needs: 100 magazines
    Magazines Requested: Education Life Skills, Young Girls Magazines, Boys Crafts Magazines, Physical Fitness Magazines, Cooking Magazines, Career Magazines

  • Hathaway-Sycamores’ Family Resource Center

    Screen Shot 2013-08-17 at 2.45.56 PM

    501(c)(3) Charity, Family Resource Center
    160 bilingual children per month ranging from a 1st to 6th grade reading level
    Los Angeles, CA, USA
    Needs: 160 magazines
    Magazines Requested: any nature magazines, any sports magazines, any leadership magazines, any education magazines, any travel magazines and any appropriate entertainment magazines.

  • Sunshine Acres Children’s Home School

    Sunshine Acres

    501(c)(3) Charity, School or Library
    Serve children ranging from 1st grade to college
    Mesa, AZ, USA
    Needs: 100 magazines
    Magazines Requested: any history, science, outdoors, economic, and any other educational magazines.

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