MagazineLiteracy.org

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No silver lining in demise of Reading Rainbow

Recent news about the financial demise of Reading Rainbow, one of PBS’s most popular and important literacy programs for children for over 25 years is a dark cloud with no silver lining. However, there are important lessons about the need for literacy projects to not only invite and inspire children and families to want to enjoy reading, but also to focus on teaching young people how to read. We are saddened by the loss of this great program, and will no less celebrate the joy of reading, but will redouble our efforts to know and to apply lessons about reading fundamentals to our magazine literacy work.

  • Casa Ramona Academy for Technology, Community, and Education

    School or Library
    San Bernardino, CA
    Need magazines for 22 males and 18 females between the ages of 11-16 years old
    Magazines Requested: Boys Life, Girls Life, National Geographic, Odyssey, Dig, Owl, Cobblestone, Ask en EspaƱol, Faces, Jack and Jill

  • Nunavut Inuit Families

    Education Program
    1,500 children and adults
    Nunavut Territory, Canada
    Needs: 250 magazines and comics
    National Geographic Little Kids, National Geographic Readers Digest, Sports Illustrated, education and fishing magazines, and comics.

  • Rocking the Boat

    501(c)(3) charity
    Bronx, NY
    Serving roughly 75 boys and girls (high school)
    Magazines Requested: Wooden Boat magazine, Fine Woodworking, Sail, National Geographic

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